Food is the Language of Love

In case you missed this article in my newsletter, here is is again. Several people have contacted me asking if I can extend this special until the weekend. I will be happy to! This offer is good until midnight Saturday October 4, so don't miss out.

With the holiday season fast approaching, many sellers jump on the toy and seasonal train. I have seen over the last 11 years that that ride is oversold. Three years ago I decided to take a different approach to 4th quarter sales and instead of focusing on the hottest toys, I focused on what makes the holidays great- FOOD.

Groceries are consumables and customers often buy multiples of an item. Add on top of that the 4th quarter is one of the busiest seasons for entertaining, family gatherings, and falling off the diet wagon- foods are the hottest items. Best of all they can’t be returned!

From grocery items given as gifts to military care packages- food is the language of love. So why not be part of creating amazing memories while creating a great bank account this 4th quarter?

What I learned about what sells grocery-wise this time of year may shock you. I know it shocked me. And that’s why I created my latest eBook Hidden Holiday food Items That Sell, Sell, Sell.

You can’t buy Hidden Holiday Items That Sell, Sell, Sell.

Just like the holiday season, I want to give you an extra special treat. The only way you can get your hands on Hidden Holiday Items That Sell, Sell, Sell is to either be a former student of an Amazon Grocery Class or to grab a copy of this course of yourself.

(Click here to grab this course and all the gifts.)

And because I love this time year, I am also giving away:

25 Discontinued Products ebook

100 Unique Food Supplier ebook

and 2 weeks worth of Suzanne’s Inbox where you get unlimited email support from me - when you purchase the Amazon Grocery course.

So yes, the holiday gifts have come early! This is just my way of saying “Thank you!” to my loyal, hardworking students.

Ok, don’t miss out on grabbing all of these gifts (a $140 value) click here.

Not approved to sell the grocery category? No problem. This information is included in the course, and I can help you through the process either by phone or email.

And remember, all of my courses come with the Learn It, Know It, Master It guarantee. I am here for you via phone or email to make sure that you don’t just learn or know the profit-making skills that I cover in my courses, but that you master them and in turn, your bank account shows the results.

(If you are a former student of the Amazon Grocery Class, contact me for your free gift - a copy of Hidden Holiday Food Items that Sell, Sell, Sell.)

Now let's all get ready to move in to our best 4th quarter yet!

How Will Amazon Pantry Affect Grocery Sellers?

Amazon's Prime Pantry is a new service that allows Prime members to order enough "qualifying" grocery items to fill a specific size shipping box, with the shipping cost of $5.99 regardless of the number of items or the weight. Some current Amazon sellers and others interested in venturing into the grocery niche have expressed concern about how Amazon Prime Pantry will affect their sales. From my observation, it won't. Here's why:

1. According to the program description, qualifying items are "not cost effective to ship on their own." When browsing the qualifying items, I noticed that many products are large or heavy items priced under $15 like large jugs of detergent, 12-count boxes of soft drinks or sports drinks, 16-pound bags of pet food, and 14-pound plastic jugs of cat litter. I wouldn't recommend the typical "at-home" Amazon FBA seller offer these types of items anyway because they aren't profitable and the inbound shipping and storage fees would not be cost effective. Plus, who wants to handle big heavy items all day long when you can sell smaller lightweight items for much higher profit?

2. The other side of "qualifying items are not cost effective to ship in their own" is that many qualifying items are Add-Ons, selling for less than $10. Again, something I wouldn't recommend for the average at-home FBA seller because the profit isn't there, and Add-Ons can sit for a long time before they sell.

3. Qualifying items are only a tiny fraction of the 665,000 items in the grocery category. Here is how many qualifying items are available in each subcategory right now:

4. All of the items I clicked on are only offered by Amazon.com, not third party sellers. My observation is that these are products that we don't (or wouldn't) offer anyway and Amazon is testing out a new creative way to move cheap products in a more cost effective way. For example, what self-respecting FBA seller is going to bother with one can of soup sold for $1.88?  Or a 12-pack of Diet Coke for $3.64? Or a box of toothpicks for 85 cents?

So grocery sellers, don't despair. There is still plenty of opportunity for everyone because we all have access to different regional products and so many new grocery items hit the shelves each year it is physically impossible to buy and resell everything with an opportunity. (Like this Snow Cone cookie mix - I mean really? Who comes up with this stuff?)

The grocery category is unique in that sellers can often find a product in their area that no one else is selling, or bundle items in a unique way, and sell those items for months or even years with no competition. Just figure it out and keep replenishing every week. Not many other categories offer that benefit.

Check out my downloadable Amazon Grocery Course which is focused on:

Understanding how to sell products with very little competition

Understanding demographics and buying habits of Amazon grocery customers so you can serve them better with more products

How to avoid products that will go into Add-On status

How to test products before making significant investments in inventory

The types of products that are easiest to work with, sell the best over time, and are most cost effective with regard to inbound and outbound shipping

Related Articles:

Top 5 Summer Foods to Sell on Amazon

Top 10 Grocery Clearance Items to Sell on Amazon

Top 3 Grocery Items to Sell on Amazon